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Nirvana — “Smells Like Teen Spirit” (DGC, 1991)
DGC put out “Teen Spirit” to warm up radio for a different single
Thirty-five years on, the throwaway lead single is still the loudest thing in the room.
On September 10, 1991, DGC released “Smells Like Teen Spirit” as the lead single from Nevermind. The plan was modest. The song was there to soften up radio for “Come As You Are,” which the label figured was the actual hit.
Rock radio had it two weeks early, from late August. College and rock stations put it into heavy rotation before the single reached shops, and by the time it did, people were going out to buy it. MTV first ran the video in its late-night alternative block, then moved it into regular rotation, then into the Buzz Bin.
It became Nirvana’s biggest Hot 100 single at No. 6 and topped Alternative Airplay in the US. It went top 10 in the UK, Switzerland, Sweden, Portugal, Norway, the Netherlands, Mexico, Italy, Germany, Finland, Denmark, Canada and Australia, and No. 1 in Austria, Belgium, France, New Zealand and Spain. It has sold more than 13 million copies worldwide. The RIAA certified it platinum in April 1992 and diamond in December 2024, and the Grammys nominated it for Best Rock Song and Best Hard Rock Performance in 1992.
Worth remembering that grunge was most of a decade old by then. The Melvins, Skin Yard, Screaming Trees, Soundgarden and Green River had been building the Seattle sound since the early 1980s. Nirvana and Alice in Chains formed at the end of it, Pearl Jam after that. “Teen Spirit” invented none of that. It kicked the door in, and everyone behind it walked through: Ten in August 1991, Badmotorfinger in October, Dirt the following September.
Read it at American Songwriter